On February 26, a delegation led by Mr. Nguyen Phuong Lam - Director of the Vietnam Chamber of Commerce and Industry (VCCI) Mekong Delta Branch - visited and worked at Mebi Farm Joint Stock Company.
The delegation was welcomed by Mr. Huynh Cong Tuấn - Chairman of the Board of Directors, Ms. Lam Thuy Ai - General Director of Mebi Farm Joint Stock Company, along with members of the Executive Board. The working session focused on affirming the role of the enterprise in the regional economic ecosystem, while emphasizing the position of VCCI Mekong Delta as the representative organization for the regional business community.
Introduction of High-Tech Agricultural Model - Transparent Governance
During the working session, Ms. Lam Thuy Ai directly introduced the core pillars of the enterprise's operations to the delegation, including:
- High-tech farm model: Operating under a closed value chain, optimizing every stage from production to finished products.
- Quality governance system: Establishing strict biosecurity standards, ensuring sustainability and absolute safety for the livestock ecosystem.
- Pioneering digital transformation: Applying digital technology to control production data in real-time, improving operational accuracy and efficiency.
- Transparent brand strategy: Orienting the development of the Pinky Egg pink shell egg line based on a clear traceability platform, affirming the commitment to transparency with consumers.
Ms. Lam Thuy Ai passionately affirmed: “Mebi Farm develops based on a standard governance foundation, with quality and transparency at the core. We consider this a prerequisite to building solid trust in the market and enhancing the value and position of Vietnamese agricultural products.”
The visit and working session of VCCI Mekong Delta is a testament to the close attention paid to high-tech agricultural models that operate transparently and follow green - circular economic directions. These are exemplary models that need to be encouraged to spread sustainable production thinking in the region.
Dialogue on Green Transformation and Enhancing Competitiveness
During the working session, both sides deeply discussed the pivotal role of enterprises in realizing regional economic development goals:
- Building new agricultural standards: Pioneering participation in establishing modern production standards, meeting the strict requirements of the market.
- Promoting value chain linkages: Creating sustainable connections between components in the supply chain, ensuring balanced benefits and stable development.
- Elevating product value: Increasing competitiveness through process standardization and transparency of all production stages.
- Contributing to the green economy: Realizing environmental protection commitments, actively contributing to the green and sustainable economic development strategy of the Mekong Delta region.
Moving beyond the scope of a regular visit, the working session opened up opportunities for deep cooperation and networking. This serves as a foundation for spreading advanced agricultural production models, contributing to positioning and elevating the image of Vietnamese enterprises on the path of international integration.
The presence and positive evaluations from the leadership of VCCI Mekong Delta are deserving recognition for Mebi Farm's methodical investment, long-term vision, and commitment to sustainable development. These values not only confirm the enterprise's position but also create motivation for other peers in the industry.
The working session concluded in a spirit of close cooperation and companionship, moving towards a common goal: building a dynamic, transparently operated business community that always places social responsibility first.